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Technology and Operations Resources

Online Ideas Gallery


The Online Ideas Gallery is a compilation of hundreds of innovative, award-winning ideas in the areas
of advertising, circulation, marketing, research and online from the past four years of ACME and Digital
Edge Award competitions. Use this member resource to search for ideas and solutions you can
implement at your newspaper immediately! More Information

Featured


The NAA Technology Department develops leading-edge programs, publications and services that help news media companies optimize their operations and master changing technologies. The department:

  • Represents newspapers in the areas of production, equipment safety and digital workflow standards development;
  • Helps members maximize efficiency and quality in production and distribution of their products;
  • Identifies and advises members on environmental, health and safety issues;
  • Designs and produces employee training courses, in classroom and distance formats, that promote workforce development;
  • Tracks U.S. daily newsprint consumption, basis weight and web width;
  • Identifies, develops and promotes best practices in production operations and technology.

Platform Neutral, Content-Focused: Building the Local Information Utility

Dramatic shifts in media usage behavior requires all publishers to transform systems and processes for disseminating content -- information and advertising -- across media channels.

It’s no surprise that the way consumers are using media has changed dramatically since the advent of the Internet. By and large, the newspaper industry has adapted to the “What I want, where I want it, when I want it” mantra, providing news content across a variety of different platforms—print, online, and now, mobile.

But as the Internet enters its second decade as a commercial medium, consumer demands continue changing. Along with providing news content for a variety of different platforms, publishers will also need to allow consumers to shape their own products, based on their interests. That doesn’t involve reformatting existing news stories, but allowing newspaper users to access content—both the newspaper’s own material and data from a wide range of other sources—and control how it’s presented to focus on just the information they want.

NAA has a new report to share with you titled, “Platform Neutral, Content-Focused: Building the Local Information Utility”

Click here for the executive summary

Click here for the full report



Articles (183) Displaying 5 Most Recent | More Articles »


TechNews: Have It Your Way
First Published: March 27, 2009

Summary: The notion of a personalized newspaper has been around since the Internet became a consumer medium. Crayon.net, arguably the first customized news experience, was launched in 1995 and followed by a host of more sophisticated sites. But bringing that concept back to ink on paper was never financially feasible. Until now.



Feature: Saving Resources, Cutting Costs
First Published: March 27, 2009

Keyword(s): Web Width  Cost 

Summary: Lean financial times call for creative solutions. When executives at Capital Gazette Communications in Annapolis, Md., realized that the company’s press needed expensive upgrades—including a web width reduction, computer-to-plate technology and expanded color capabilities—they began exploring a range of options beyond replacing the machine.



TechNews: Same Product, New Look
First Published: February 27, 2009

Keyword(s): Post Press  plate 

Summary: The Chicago Tribune is doing double-duty after launching a tabloid version of its traditional broadsheet paper exclusively for single-copy customers.



Feature: One for All, All for One
First Published: February 27, 2009

Keyword(s): Content Management 

Summary: Just 10 years ago, newspaper companies were investing millions of dollars in editing and pagination systems, focused like a laser on the production of newspapers because that’s where the money was—not only in advertising but circulation, too.

Times have changed.



TechNews: Putting the Web First
First Published: February 02, 2009

Summary: As newspapers continue publishing more stories on the Web first, software companies are upgrading their editorial applications to help clients move into the digital era.



Innovative Ideas & Best Practices (1) Displaying 5 Most Recent | More Best Practices »


Special Report: Best Practices 2004
First Published: January 30, 2004

Keyword(s): Best Practices 

Summary: You won’t find the latest whiz-bang technology in the 2004 Presstime Best Practices Awards winner’s circle. Instead, this year’s honorees have tackled challenges that newspaper executives face daily, all in innovative, duplicable ways.



Presentations (1) Displaying 5 Most Recent | More Presentations »


Comments of PJ Edington, Coalition on Office Technology, to OSHA on Ergonomics Injuries
First Published: June 22, 2007

Keyword(s): Workforce  Accidents  Ergonomics 

Summary: Testimony of P.J. Edington behalf of the Coalition on Office Technology responding to OSHA's queries on "ergonomics injuuries," their causes and the federal government's role, if any, in developing a response.



Products (14) Displaying 5 Most Recent | More Products »


Forklift Safety Kit


Keyword(s): Equipment  fork lift  fork truck  Performance  Production  Safety  Training 

Summary: This Training Kit consists of formal instruction; practical training and evaluation that will help employees become knowledgeable about operating a forklift.



Ergonomics Training for Newspaper Employees: Complete Kit


Keyword(s): Equipment  Performance  Production  Safety  Training 

Summary: Your familiar with them … NAA’s offered them for years AND now they’re Updated AND in DVD digital format!



SNAP Guidebook


Keyword(s): SNAP 

Summary: SNAP improves reproduction quality in newsprint production and provides guidelines for the exchange of information.



SNAP - Guidebook (Pack of 100)


Keyword(s): SNAP 

Summary: SNAP improves reproduction quality in newsprint production and provides guidelines for the exchange of information.



SNAP- Snapshot Brochure (Pack of 100)


Keyword(s): SNAP 

Summary: SNAPShot is a brief summary of the most important points of the SNAP standards and recommendations, in a format that can be easily carried for quick reference.



Reports (8) Displaying 5 Most Recent | More Reports »


Platform Neutral, Content-Focused: Building the Local Information Utility
First Published: December 03, 2008

Keyword(s): Media Usage 

Summary: A report from the 2008 Integrated Content Forum discussing how newspapers can transform systems and processes for disseminating content -- information and advertising -- across media channels.



Platform Neutral, Content-Focused: Building the Local Information Utility (Executive Summary)
First Published: December 03, 2008

Keyword(s): Media Usage 

Summary: Executive summary of the report from the 2008 Integrated Content Forum discussing how newspapers can transform systems and processes for disseminating content -- information and advertising -- across media channels.



Navigating The Microzone
First Published: May 01, 2008

Keyword(s): microzone  Technology 

Summary: "The NAA Guide to Microzoning" covers general principles for successfully implementing a microzoning strategy, whether your newspaper has a circulation of 40,000 or 400,000.



Energy Management in the Newspaper Industry
First Published: May 01, 2008

Keyword(s): energy  Newspaper 

Summary: Energy Management in the Newspaper Industry: An Introduction,” is jammed with information on how to approach your newspaper’s power needs in an era of rising prices and a destabilized supply of reliable, high quality electrical energy.



Newsprint Waste Management System
First Published: February 01, 2008

Keyword(s): Newsprint  Technology  Waste 

Summary: This publication on newsprint waste introduces new waste classifications and takes a process-based approach to waste tracking. The system contains detailed formulas for measuring waste and precise definitions of each waste category. The sample waste calculations and reports highlight how easy it is to maintain and use the system.